Backline is a funding and educational initiative to help Milwaukee musicians achieve greater success and establish Milwaukee’s reputation as an emerging music city.
Backline will give $20,000 grants to four musicians and/or bands, who will go through a 12-week business accelerator program that includes coaching, mentoring and networking with music industry leaders from Milwaukee and across the country. It ends with a showcase, where the musicians will perform for music industry professionals, supporters and community members.
Milwaukee-area musicians and bands of any genre may apply. A panel of music industry professionals from outside of Milwaukee will interview and select the Backline grant recipients.
Unlike other accelerator programs, Backline is completely free. Backline requires no equity and no fees. Each selected musician and/or band will receive a $20,000 grant with no ask of equity, revenue or residuals.
Backline hosts quarterly workshops focused on how to navigate the music business and how to make money as a musician. Workshops will feature industry experts and will be free and open to all.